Prduct

Prduct is a Danish supply-chain compliance and data platform based in Aarhus, Denmark. It helps companies centralize supplier information, product data, and regulatory requirements so they can manage risk, improve data quality, and stay audit-ready across their value chains. The company positions itself as a practical partner for organizations dealing with complex EU sustainability and compliance obligations. Its platform is aimed especially at mid-market businesses, while also scaling to larger enterprises, and it is used across industries such as food and beverage, furniture and interior, building materials, electronics, and textiles. Core Values Accountability : Prduct emphasizes taking responsibility for how its technology affects customers, society, and the planet, not just for software performance. Transparency : The company highlights openness and honesty as foundations for trust, reflected in its focus on traceable data and auditable workflows. Sharing knowledge : It values collaboration and knowledge-sharing with colleagues, customers, and peers to improve outcomes and build better practices. Innovation : Prduct presents itself as continuously adapting to a changing regulatory landscape and building tools that make compliance and sustainability work more efficiently. Unique Aspects Built for EU regulatory complexity : The platform is explicitly designed around major EU compliance frameworks such as EUDR, CSRD, CSDDD, REACH, PPWR, EPR, and the Digital Product Passport. Integrated supplier-to-compliance workflow : Prduct combines supplier collaboration, product data management, traceability, due diligence, and reporting in one system rather than treating them as separate tools. TRACES and EUDR support : The company states that its EUDR functionality includes DDS management, TRACES integration, country benchmarking, and monitoring of transitional inventories. Integration ecosystem : Prduct lists integrations with systems and data sources such as Microsoft Dynamics, GS1, BDB/Byggebasen, Byggtjeneste/NOBB, DynamicWeb, Shopify, Meta, Google Merchant Center, Icecat, PriceRunner, and PriceSpy. Aarhus-based and mid-market focused : It is based in Denmark and says it is especially suited to companies that are too large for spreadsheets but not looking for a long enterprise rollout.