Saltwell AB
- Type
- Food & Ingredient Manufacturer
- Location
- Göteborg socken, Sweden
- Industries
- Food ingredients & products, Food reformulation, Consumer health & consumer effects
- Domains
- Ingredients, Salt alternatives
- Technologies
- Biotechnology & sustainable inputs, Fermentation, Processing, Texturising / texturing, Other technologies, Physical modification
About Saltwell AB
Saltwell is a global food-ingredient company focused on sodium reduction. It positions itself as a partner to food manufacturers, food service providers, and food retailers that need to lower sodium while preserving the taste, texture, and functionality of salt.
The company’s core product is SALTWELL®, a natural low-sodium salt made from a hypersaline body of water under the Atacama salt flats. Saltwell says the product contains 15% potassium and 35% less sodium than regular salt, and that it performs like ordinary salt in a wide range of food applications. Saltwell operates internationally, with business units in Sweden, Chile, Cyprus, and the US, and says its products are used by thousands of food producers across multiple regions.
Core Values
- Health and sodium reduction: Saltwell’s mission is centered on helping reduce sodium intake in processed foods, reflecting a clear health-oriented positioning.
- Taste without compromise: The company emphasizes that its ingredient tastes and performs like regular salt, supporting reformulation without sacrificing sensory quality.
- Naturalness and clean label: Saltwell presents its product as a natural sea-salt solution and a clean-label alternative to manufactured salt blends.
- Global accessibility: The company stresses worldwide availability, local stockholding through distributors, and broad regional acceptance.
Unique Aspects
- Natural sodium-potassium grain: SALTWELL combines sodium and potassium in a single grain, which Saltwell says is what allows it to behave like regular salt while reducing sodium.
- Atacama origin: The ingredient is extracted from a natural hypersaline body of water under the Atacama salt flats and harvested using traditional sea-salt production methods.
- Broad international footprint: Saltwell says it has business units in Sweden, Chile, Cyprus, and the US, and that its products are used across the US, Canada, Europe, Asia, India, the Middle East, ANZ, South America, and Africa.
- 1:1 replacement positioning: The company repeatedly frames SALTWELL as a clean-label, equal-ratio substitute for sodium chloride, which simplifies reformulation across many food categories.