LEHIOS

Lehios is a Belgian bakery brand focused on protein-rich, plant-based snacks, especially protein waffles and protein cookies. The company positions itself around indulgence without guilt: products are designed to be tasty, convenient, and nutritionally useful for people who want a more nourishing snack option. (lehios.com ) Its offering is built around vegan, high-protein baked goods made with natural sourdough and presented as a more balanced alternative to conventional sweet snacks. Lehios also serves both private customers and professionals, and it highlights artisanal production in Belgium as part of its market identity. (lehios.com ) The brand also emphasizes a social and local dimension, stating that purchases support local farmers and vulnerable workers, and that production takes place in Liège. Its contact details list Brussels as the company address, while the website also references Liège as the production site. (lehios.com ) Key Offerings Protein waffles : Vegan Liège-style waffles with plant-based protein, offered in several flavors such as Tchantchès, Peanut Dream, and Sesame & Vanilla. They are positioned as a convenient snack or breakfast option for both consumers and professionals. (lehios.com ) Protein cookies : Protein cookies sold in 12-piece packs, with variants including Cashew & Vanilla, Chocolate Chips, Peanut & Caramel, and a Discovery Box. They extend the brand’s protein-snack concept beyond waffles. (lehios.com ) Protein premix for waffles : A customizable premix that lets customers make their own protein waffles by adding liquid, fat, sugar if desired, and toppings. It is marketed as practical, economical, and highly adaptable. (lehios.com ) Core Values Plant-based nutrition : Lehios repeatedly emphasizes plant-based protein as the nutritional foundation of its products, aiming to support muscle maintenance, satiety, and sustained energy. (lehios.com ) Taste and indulgence : The brand frames its products as enjoyable snacks rather than compromise foods, stressing flavor, texture, and a satisfying eating experience. (lehios.com ) Artisanal quality : Lehios highlights artisanal Belgian production and careful recipe development, including extensive testing to arrive at its final waffle concept. (lehios.com ) Social and local responsibility : The company says its products support local farmers and vulnerable workers, and it also points to short supply chains and environmentally friendlier ingredients. (lehios.com ) Unique Aspects Only sourdough protein waffle claim : Lehios says it created the only protein waffle made with sourdough, which it presents as a distinctive product innovation. (lehios.com ) Extensive recipe development : The brand says it tested 500 recipes over two years to develop its product line, suggesting a strong R&D and formulation focus. (lehios.com ) Dual consumer and professional channel : Lehios sells to both individuals and professionals, with a dedicated professional space on its website. (lehios.com ) Belgian artisanal production with local roots : The company highlights Belgian craftsmanship and production in Liège, alongside references to local sourcing and social impact. (lehios.com )