Imagro B.V.
- Type
- Professional Service Provider
- Location
- Gennep, Netherlands
- Industries
- Shortening supply chain, Alternative proteins, Plant-based, Controlled environment agriculture, Horticulture, Farm robotics & machinery, Farm machinery, Autonomous vehicle, Bio-energy & biomaterials, Bio-energy, Consumer health & consumer effects
- Technologies
- Information technology, Smart & digital
About Imagro B.V.
Imagro is a Dutch strategy, branding, concept, online, and engagement agency based in Ottersum. It works for organizations in agrifood and the living environment, helping them shape direction, build support, and communicate in ways that create positive impact.
The company presents itself as a team of "doers, thinkers, and connectors" focused on sustainable food systems and a healthier living environment. It combines strategic advice with creative execution, and positions itself as a partner for organizations that need both a clear course and the tools to bring that course to life.
Core Values
- Impact: Imagro emphasizes making a real difference for sustainable food systems and a healthier living environment. Its work is framed around positive change rather than communication for its own sake.
- Collaboration: The company stresses working as one team and building bridges between stakeholders, employees, and communities. Co-creation and shared ownership are recurring themes in its approach.
- Practical creativity: Imagro combines strategic thinking with creative execution and hands-on problem solving. It aims to turn complex issues into clear, usable, and engaging solutions.
- Future orientation: The agency repeatedly focuses on change, new perspectives, and future-proof choices. It helps clients respond to shifting markets, systems, and societal expectations.
Unique Aspects
- B Corp certified: Imagro says it achieved B Corp certification on its 30th anniversary, underscoring its sustainability and social-impact positioning.
- Agrifood and living-environment focus: The agency specializes in sectors and themes tied to food systems, agriculture, horticulture, and the broader living environment, rather than serving as a generalist communications firm.
- End-to-end support: Imagro combines strategy, branding, creative production, online development, and internal activation under one roof, allowing it to support both planning and implementation.
- Experience with stakeholder-heavy change processes: Its services and cases show a strong emphasis on building support among employees, partners, and other stakeholders, which is especially relevant in complex sector transitions.