Ojah

Ojah is a Dutch plant-based food company focused on creating meat and fish alternatives for retail, private label, food manufacturers, food service providers, and brands. Since being established in 2009, it has positioned texture, taste, and bite as the core of its value proposition, aiming to make plant-based foods appealing enough for consumers to adopt them as part of their regular diet. The company presents itself as a plant-based frontrunner that supports the global protein transition. Its products are designed to be widely available, accessible, and tailored to customer needs, with an emphasis on quality, clean-label positioning, and easy integration into existing dishes. Core Values Taste and texture first : Ojah emphasizes that consumers should not have to compromise on bite or flavor when choosing plant-based foods. Health and nutrition : Its products are positioned as rich in protein and dietary fibre, with low salt and saturated fat. Sustainability : The company links its work to climate, health, and animal welfare benefits through the protein transition. Clean-label and responsible sourcing : Ojah highlights non-GMO, European-certified soy and avoids animal-origin ingredients and common allergens such as gluten, nuts, and milk in its factory. Unique Aspects High Moisture Extrusion expertise : Ojah specializes in High Moisture Extrusion (HME), which it uses to create protein fibres with meat-like texture and tailored bite. Largest HME production capacity in Europe : The company states that its HME production facility is the biggest in Europe, giving it scale for customer demand. Allergen-conscious production : Its factory does not use ingredients of animal origin and excludes allergens such as gluten, nuts, and milk. Certified production site : Ojah says its production site is BRC- and Halal-certified, supporting food safety and market access. European soy focus : The company primarily works with non-GMO, European-certified soy, emphasizing availability, scalability, and competitive pricing.

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