isi. sensory futures

isi sensory futures is a sensory market research and innovation agency based in Göttingen, Germany, with more than 100 people across Germany and Europe. Founded in 1995, it works for global corporations, SMEs, and innovative growth companies in sectors including food and beverages, FMCG, household appliances, and consumer electronics. The company positions itself as a partner that helps clients understand how people feel, think, and buy, then turns those insights into recommendations for successful and sustainable strategies, concepts, and products. Its work combines sensory research, consumer research, and innovation consulting across the full product development cycle and beyond. Core Values People first : The company says it sees people as people, not just consumers, clients, or workforce, and focuses on wellbeing, needs, and flourishing. Sensory delight : It believes sensory enjoyment is a value in itself and aims to create moments of delight through smell, taste, and other senses. Responsibility : isi emphasizes balancing pleasure with responsibility, contributing to sustainable ideas and reducing blind consumption. Dialogue and curiosity : The company values open conversation, critical opinions, and meaningful discourse as part of better research and innovation. Growth together : It describes itself as part of an ecosystem of customers and partners that learns, develops, and improves together. Unique Aspects Strong sensory infrastructure : isi operates 6 high-end sensory labs at 4 locations in Germany and works with a global partner network for worldwide studies. Trained expert panels : The company has 19 specially trained sensory panels, giving it a structured base for product testing and sensory evaluation. In-house digital capability : It develops and programs its own digital tools and insights platforms, combining research with software capability. International footprint : The team spans Germany, the Netherlands, and Colombia, supporting multinational projects; 70% of its work is multinational. Test Studio Finder network : isi has built a partner network and a Test Studio Finder to make test studios around the world more accessible. Purpose-led sustainability approach : It has a voluntary Sustainability Score based on ESGE criteria and frames its purpose as "People. Planet. Pleasure."