DHBW Heilbronn is a campus of the Duale Hochschule Baden-Württemberg, Germany’s first dual, practice-integrated university model. Founded in 2010, it has developed into a specialized academic site with a strong focus on business, commerce, food, wine, digital commerce, and related technology-oriented fields. The campus serves students and dual partner companies through a three-year study model that alternates theory and practice every three months. It positions itself as a close partner to regional and national employers, especially in the retail and food sectors, while also expanding into digital, sustainability, health, and data-driven study areas. Beyond teaching, DHBW Heilbronn emphasizes applied research, transfer, and campus life on the Bildungscampus in Heilbronn. It presents itself as a modern, practice-oriented institution with laboratories, research projects, and a strong connection to the economic and social development of the region. Core Values Practice orientation : The campus is built around the dual study principle, combining academic learning with company-based practice and emphasizing direct applicability in professional settings. Applied relevance : Teaching and research are designed to address real questions from business, industry, food, health, and society, with a strong focus on transfer into practice. Quality in teaching : DHBW Heilbronn highlights quality assurance, accreditation, and student satisfaction as part of its academic profile. Innovation and future readiness : The campus develops programs and research in digitalization, AI, sustainability, personalized nutrition, and circular economy topics. Diversity and inclusion : The university states that it stands for diversity, equal opportunity, respect, and a discrimination-free environment. Sustainability : Through its Green Office and climate-protection activities, the campus promotes sustainability in study, work, and campus operations. Unique Aspects Largest focus on retail and food : DHBW Heilbronn describes itself as the first address for the retail and food industries, with many German food retailers participating in its study programs. Strong dual-partner network : The campus works with around 750 dual partner companies, giving students structured alternation between theory and practice. Sensoricum laboratory center : The DHBW Sensoricum provides a specialized lab environment for food, media, and sensory research that is highlighted as unique within the DHBW network. Specialized research clusters : The campus is active in areas such as personalized nutrition, AI competencies, hydrogen innovation, and regional urban development. EU4Dual involvement : DHBW Heilbronn is part of the European University alliance EU4Dual, which aims to build the first dual European university. Modern campus setting : It is located on the Bildungscampus of the Dieter Schwarz Foundation, which the university presents as one of the most modern campus environments in the state.
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