FoodSAYERS

Food is Power Nutrition is an elementary part of life for everyone. Taste is always the guiding element for the consumer. Of course, quality perception and price are also relevant. Optimizing the taste of a product is a complex process with many opinions. Next to the consumer, the developers, marketers, trading partners and even possible taste panels all have their own opinions. Do you drive the trends, or do you prefer to follow? The FOODsayers team guides your organization to bring convincing innovations to the market. We establish the ideal life cycle for your products, bring campaigns that strike the “right chord” with consumers and suit your customer’s experience. Functional Food Nutritional values remain essential for all food products. Extra functionality, such as vitamins, minerals and proteins can be added to food products to improve nutritional values. It allows your products to be more relevant to certain target groups. Your products will better suit your customer’s personal lifestyle. Important is to know whether your products are ready for a healthy future. Are the functional ingredients you add to your products relevant for your customers? Trade partners will certainly welcome your new products that hold a higher added value. We guide you to select the best functional ingredients to upgrade your products. Healthier Food Consumers are changing their lifestyles to stay healthy rather than have a need to be cured. The preventive role of healthier food in these lifestyles allow consumers to live with less needed medical care. Again and of course, food is tasty. No question on the primary role and value of food. It brings the power to enjoy life and perform. Understanding the new principles and relevant role of food allows you to continue to claim a role in the food value chain. FOODsayers shares insights in applying these principles. Strategy You have a clear vision for your company and know that your products suit your mission and are valuable for consumers. It is your daily activity to work on implementation of the right strategy. So, your products satisfy your customer’s needs. Most of the results of your strategy is an excellent execution. Allow FOODsayers to guide you with your plans and assist in the realization of that great execution. Brand What exactly does your brand stand for? Is it ready for a healthy future and is its performance in line with your mission? FOODsayers works with you to select the right direction based on important market trends and the required knowledge to master all expectations. Staying relevant for your trade partners and customers always has the full focus. Broaden your brands performance and perception with new target groups and even new value chains that provide new insights for your products.