Route Circulair

Type
Professional Service Provider
Location
Netherlands
Industries
Arable farming, Waste efficiency, Horticulture, Controlled environment agriculture
Technologies
Platform technology, Platform & Service technologies

About Route Circulair

Route Circulair is a Dutch circular-economy consultancy based in Utrecht. It helps organizations, public bodies, and regional networks move from circular ambition to practical execution through strategy, measurement, and chain collaboration.

The company positions itself as a guide for the transition from linear to circular business models. Its work is aimed at clients that want to identify opportunities, build a roadmap, implement change, and scale impact with partners across the value chain. Route Circulair emphasizes hands-on support, data-driven insight, and co-creation with client teams.

Core Values

  • Nature as a baseline: Route Circulair says it uses nature as a reference point for restoring balance between economic and ecological systems and for creating lasting impact.
  • Collective strength: The company stresses that circular change is a shared effort, built through collaboration with teams, communities, partners, and experts across sectors.
  • Future-oriented entrepreneurship: Innovation, action, and challenging the status quo are central to its approach; the company frames circularity as both a transition and an economic opportunity.
  • Impact that lasts: Route Circulair emphasizes measurable, practical change that works economically and ecologically, rather than short-term or symbolic action.

Unique Aspects

  • Broad circular toolkit: Route Circulair combines a maturity scan, strategy development, chain regie, and interim staffing, allowing it to support clients across the full circular transition journey.
  • Strong regional and public-sector focus: The company works with municipalities, provinces, and regional organizations on circular policy, activation of local businesses, and program design.
  • Evidence-based approach: Its circular maturity measurement is described as scientifically developed and validated, with benchmark data and hundreds of concrete recommendations.
  • Named chain-regie role in agri-food: Known news indicates Route Circulair, together with GTC+, is providing independent chain regie in a ketendoorbraak project to help make nutrient chains in greenhouse horticulture circular, alongside partners such as Van der Knaap, Van Iperen, Biota Nutri, AquaMinerals, Harvest House, Addenda, Wageningen University & Research, and government bodies.

https://routecirculair.nl/

  • strategy
  • business model
  • circular economy
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