Plant FWD
Plant FWD is a conference and community platform focused on accelerating the shift toward sustainable, alternative proteins and a more plant-forward food system. It brings together start-ups and scale-ups, brands, investors, retailers, policy makers, scientists, and other food-system change-makers to exchange ideas, build relationships, and support innovation. The company positions itself as a practical convenor for the protein transition rather than just an event organizer. Its programming, networking formats, startup spotlight, and partner showcase are all designed to help the alternative-protein ecosystem connect, learn, and move from ambition to implementation. Core Values Sustainability : Plant FWD is built around the goal of speeding up the transition to a more sustainable food system, with a strong emphasis on plant-based and alternative proteins. Collaboration : The platform repeatedly stresses cross-sector cooperation, bringing together different stakeholders to create shared progress rather than isolated efforts. Innovation : Its content and formats highlight new technologies, emerging products, and upscaling pathways that can help the food transition move faster. Practical impact : Plant FWD presents itself as a place for action, not just discussion, with programming aimed at helping participants make real business and ecosystem connections. Unique Aspects Dedicated protein-transition focus : Plant FWD is specifically centered on alternative proteins and the broader protein transition, making it a niche platform for this part of the food industry. Ecosystem convening role : The event is designed to connect start-ups, investors, retailers, corporates, policy makers, and scientists in one place, which gives it a strong matchmaking and community-building function. Foodvalley integration : The platform is increasingly linked with the Regio Foodvalley ecosystem, a Dutch and European hub for food and agricultural technology innovation. New ownership under entrepreneur Timo Kruft : According to KNOWN NEWS, ownership of Plant FWD has transferred to entrepreneur Timo Kruft, with the stated aim of supporting the platform’s next phase of growth.