Stichting JOGG
- Type
- Research, Education & Health Organisation
- Location
- The Hague, Netherlands
- Industries
- Consumer health & consumer effects, Food reformulation, Out-of-home
About Stichting JOGG
JOGG is a Dutch public health organization focused on making healthy growing up easier for children and young people. It works with municipalities, professionals, residents, and other local and national partners to create environments where healthy food, physical activity, and relaxation become the easy default.
The organization positions itself as a practical implementation partner rather than a purely advisory body. It supports municipalities with advice, training, guidance, and network-building so that health can be embedded across policy areas and translated into concrete local action. JOGG says it has worked since 2010 and now collaborates with more than 260 Dutch municipalities, while also participating in international public-health networks and consortia.
Core Values
- Healthy growing up for every child: JOGG’s central mission is that every child should have the chance to grow up healthy, with healthy choices becoming the easiest choices in daily life.
- Collaboration: The organization emphasizes that meaningful change requires cooperation across sectors, from government and education to sport, food, welfare, business, and community actors.
- Evidence-based practice: JOGG says its approach is grounded in the latest science and in practical experience, and it continuously improves its methods based on what works.
- Persistence and long-term change: Rather than focusing on short-term results, JOGG stresses structural, lasting change in the living environment and sustained effort over time.
Unique Aspects
- Large municipal reach: JOGG reports that its approach has been embedded in more than 260 of the 380 Dutch municipalities, making it one of the most widely scaled whole-systems health-promotion models in the Netherlands.
- International network role: Beyond the Netherlands, JOGG participates in international public-health networks such as Euregha and the European Public Health Alliance (EPHA), and it works in international consortia to spread its approach.
- Coalition-builder across environments: JOGG does not limit itself to one setting; it coordinates initiatives in schools, sport, day attractions, online media, and municipal policy, linking different sectors around a shared health agenda.
- Recognized implementation model: JOGG describes its approach as evidence-based and recognized by the OECD as an international best practice, with published research cited on reductions in overweight in JOGG areas.