TOO GIN

ToO Gin is a Belgian gin brand made in Rouvreux by "Les voisins," the two founders behind the label. The company presents itself as a friendly, festive project born from an unlikely meeting between neighbors who shared a taste for celebration, creativity, and having fun. Its gin is positioned as a high-quality grain spirit with a distinctive aromatic profile built around herbal notes, basil, tarragon, and the freshness of lime. The brand emphasizes a handcrafted, local identity and a playful, convivial spirit rather than a large-scale industrial image. Key Offerings ToO Gin Classic : The core gin, presented in a 50 cl bottle with a design inspired by old pharmacy flasks. It is described as having basil, lime, and tarragon aromas. ToO Gin Summer : A seasonal variant referenced on the website and highlighted as a warm-weather bottle, suggesting a summer-focused expression of the brand. Branded glass : A ToO Gin glass designed and printed by tradycglass, extending the brand experience into servingware. Laser-engraved doseur : A measuring tool with dual 25 ml and 50 ml dosing options, intended for precise serving. Gift box : A packaged set including a bottle, two 39 cl glasses, and a personalized laser-engraved doseur. Tasting gift set : A degustation coffret listed among the products, indicating a curated format for discovery or gifting. Core Values Conviviality : The brand story centers on friendship, celebration, and sharing, and the tone of the website is deliberately playful and social. Craft and quality : The gin is presented as the result of many tests and tastings, with an emphasis on a high-quality grain spirit and carefully chosen botanicals. Local identity : The product is made in Rouvreux and described as a Belgian product, reinforcing a rooted, local positioning. Distinctive flavor : Herbal notes, basil, tarragon, and lime are highlighted as the signature sensory profile of the gin. Unique Aspects Founder story rooted in neighbors : The brand was created by two neighbors who became friends and decided to make a gin together, giving ToO Gin a personal origin story. Made in Rouvreux, Belgium : The website explicitly states that the gin is a product of Belgium and made in Rouvreux, which supports a strong local provenance. Pharmacy-inspired bottle design : The Classic bottle uses a DENVER 50 cl format inspired by old pharmacy bottles, with a short neck and square profile as defining design features. Curated brand accessories : Beyond the spirit itself, the company offers a branded glass, a personalized doseur, and gift packaging, showing attention to the full serving and gifting experience.