En direct de mon élevage is a Belgian agricultural cooperative based in Perwez that brings together cattle farmers who want to regain control over the commercialisation of their beef. It was created to offer an alternative to a more industrialised meat chain by shortening the route from farm to customer and by keeping more value with the producers. The cooperative serves a range of professional buyers, including butchers, retail outlets, horeca customers and collective catering. Its model combines farm production, slaughtering, cutting and logistics so that it can supply beef from family farms with a clear origin and a consistent quality approach. Key Offerings Beef from family farms : Beef produced by cooperative members on family-run farms, with an emphasis on animal welfare, local feed and environmental respect. Custom cutting and carcass supply : Beef can be delivered as whole carcasses or PAT, then cut to specification and packed in bulk or vacuum-sealed. Prepared beef products : For collective catering, the cooperative supplies prepared beef products such as sausages, hamburgers, minced beef and American-style beef. Horeca meat cuts : The cooperative provides technical cuts for restaurants and foodservice, including whole muscle, trimmed or sliced formats depending on need. Core Values Fair farmer remuneration : The cooperative aims to pay producers a decent farm-gate price while keeping prices competitive for its partners through a shorter supply chain. Quality : It highlights tender, tasty beef produced from family-farm know-how and a ration designed to support meat quality and nutritional value. Sustainability : The cooperative stresses respect for the environment, animal welfare, biodiversity and the use of grass-based, local feeding practices. Traceability : From birth to butchered state, the cooperative says it ensures full traceability of its cattle through farm production, slaughtering and cutting under its own control. Unique Aspects Farmer-controlled value chain : The cooperative says it manages slaughtering and cutting itself, allowing producers to keep control over the chain from farm to consumer. Own cutting facility : It is described in the press as having its own cutting hall in Perwez, which is presented as a rare setup in Wallonia. Wide regional network : The cooperative states that it works with 95 farms, 136 farmers and farmers, across 5 provinces and 118 points of sale. Specialised feed approach : Its beef program includes a ration based on local ingredients such as beet, maize, rapeseed, flax and cereals, with some members growing omega-3-enriched flaxseed in Belgium for the cooperative.
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