QING is a Dutch food automation specialist that helps food producers gain control over growing industry challenges such as labor shortages, rising operating costs, stricter quality requirements, and product variability. Founded on 30 April 2013, the company develops AI-driven automation systems that make inspection, sorting, and processing more intelligent, reliable, and future-ready. QING positions itself as more than a technology supplier. It combines Vision AI, robotics, software, and mechanical engineering with practical implementation support, from concept and feasibility assessment through to installation on site. Its approach is aimed at making advanced automation accessible to food producers of different sizes, while also ensuring the business case, usability, and team adoption are addressed alongside the technology. Core Values Innovation : QING emphasizes continuous technological development and uses AI, robotics, data, and simulation to turn complex manual tasks into scalable automation solutions. Practical feasibility : The company stresses that solutions must be not only smart, but also technically workable, economically sound, and suitable for real production environments. Reliability : QING focuses on systems that deliver stable performance, consistent quality, and long-term operational dependability. People and adoption : Training, support, and collaboration are treated as essential parts of successful automation, so teams can use the technology effectively. Sustainability : The company links automation to less waste, better resource use, and a more sustainable and healthy food chain. Unique Aspects STAQ® as a unifying platform : QING’s STAQ® framework translates human seeing, thinking, and acting into automation logic, allowing Vision AI, robotics, and software to work together as one system. Development Lab and feasibility-first approach : The company uses its own Development Lab to test ideas, validate risks, and build proof-of-concept setups before full implementation. End-to-end delivery : QING supports projects from concept and feasibility assessment through integration, installation, training, and aftercare. Broad food-sector applicability : Its systems are positioned for multiple food segments, including bakery, fruit and vegetables, and meat and fish processing. Partnership-oriented execution : QING explicitly works with knowledge institutes, universities, and technology leaders to strengthen its solutions and implementation capability.
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