Agruniek
- Type
- Agricultural Input Producer
- Location
- Wageningen, Netherlands
- Industries
- Animal feed, Farm input, Livestock farming, Arable farming
- Domains
- Feed, Compound feed, Ingredients, Vitamins & minerals, Fruit, Plant based primary products, Poultry, Animal based primary products
About Agruniek
AgruniekRijnvallei (AR) is a Dutch agricultural cooperative serving livestock farmers, arable farmers, and fruit growers. The cooperative says it supports its members and customers with high-quality products, practical knowledge, and fast, hands-on advice so they can improve their businesses and secure a healthy income.
AR operates across both animal and plant production. It produces and supplies conventional and organic feeds, offers products for the plant-growing sectors, and also runs Welkoop stores and storage and transshipment locations. The company presents itself as a no-nonsense, down-to-earth partner that works alongside farmers and anticipates change in the sector.
Core Values
- Cooperative partnership: AR emphasizes that it stands alongside agricultural entrepreneurs, shares their interests, and is governed through a democratic cooperative structure with strong member involvement.
- Future orientation: The company repeatedly stresses optimism, anticipation, and long-term thinking, aiming to help members prepare for tomorrow’s challenges and opportunities.
- Practical expertise: AR values fast action, sector knowledge, and hands-on advice. Its specialists and advisors are positioned as practical problem-solvers who help farmers improve results.
- Sustainability: AR presents sustainability as part of doing business, focusing on efficient use of raw materials, responsible sourcing, circularity, and long-term viability for farms and the wider chain.
Unique Aspects
- Large member-owned cooperative: AR says it has more than 1,700 active members and around 430 employees, with total annual revenue of €438 million. The cooperative owns 100% of AgruniekRijnvallei Holding B.V.
- Broad multi-sector footprint: Unlike a single-category supplier, AR serves both livestock and plant-growing sectors, combining feed, crop inputs, advice, retail, and logistics under one organization.
- Specialized organic production sites: AR Biologisch operates dedicated organic factories in Barneveld, Helvoirt, and Wichmond, enabling species-specific production for organic feeds.
- Member-led governance: AR uses a cooperative structure with an Algemene Vergadering as the highest body, plus a districts council and sector committees made up of primary-sector entrepreneurs.
- Integrated advisory model: Through AR Bedrijfsontwikkeling and sector specialists, AR combines product supply with business, technical, and regulatory advice, which it presents as a complete, integrated approach.