Wereld Natuur Fonds
WWF Netherlands (Wereld Natuur Fonds) is the Dutch national organization within the international WWF network. It works to protect and restore nature in more than 100 countries, with a focus on wildlife, forests, oceans, freshwater, biodiversity, climate, and food systems. The organization positions itself as a practical conservation actor that works in the field and at policy level. Its mission is to move from nature loss to nature gain by protecting ecosystems, restoring habitats, and helping people and nature coexist in ways that support food security, climate resilience, and biodiversity. Core Values Nature-positive impact : WWF aims to shift from nature loss to nature gain, with the long-term goal of ecosystems that are protected, restored, and able to recover. Collaboration : The organization emphasizes working with local communities, Indigenous peoples, businesses, governments, and other organizations because conservation is most effective when it is shared. Science and evidence : WWF uses research, monitoring, and reporting to identify threats, guide action, and support policy change. Respect for local knowledge : WWF highlights that people living in and around natural areas know those places best and should help shape conservation solutions. Systemic change : The organization focuses not only on individual species or sites, but also on the wider systems that drive nature loss, including food production, trade, and finance. Unique Aspects Part of a global network : WWF Netherlands is one of the national organizations in the WWF network, which operates in more than 100 countries and on thousands of projects worldwide. Broad conservation scope : The organization combines work on wildlife, forests, oceans, freshwater, climate, biodiversity, and food, rather than focusing on a single habitat or species. Strong local and international partnerships : WWF explicitly works with local communities, Indigenous peoples, companies, and governments, and its international structure allows it to connect local conservation with global policy and trade issues. Established Dutch presence : The Dutch organization was founded in 1962, making it one of the early national WWF offices. Recognized public-interest organization : WWF Netherlands is CBF-recognized in the Netherlands, indicating external oversight of its charitable activities and finances.