Endless food co
- Type
- Food & Ingredient Manufacturer
- Location
- Copenhagen, Denmark
- Industries
- Food ingredients & products, Waste efficiency, Food reformulation
- Domains
- Ingredients, Oat, Plant based primary products, Processed food products, Spent grain (brewers / distillers), Cocoa & chocolate
- Technologies
- Food-waste technology, Extraction, Circular & resource technologies, Processing
About Endless food co
Endless Food Co. is a Copenhagen-based food startup focused on rethinking chocolate for a more resource-efficient future. Founded by chefs with restaurant backgrounds, the company applies culinary know-how to industrial food challenges, especially the sustainability pressures facing cocoa supply chains.
Its flagship product, THIC®, is positioned as a low-impact chocolate alternative for B2B customers. Endless Food Co. emphasizes that it aims to preserve the pleasure, flavor, and functionality of chocolate while reducing environmental impact through upcycling and a chef-developed production approach.
Core Values
- Sustainability through upcycling: The company’s core approach is to turn food-industry by-products into higher-value ingredients, reducing waste and avoiding virgin raw materials where possible.
- Indulgence without compromise: Endless Food Co. stresses that sustainability should not come at the expense of taste or texture, and it develops THIC® to deliver a chocolate-like sensory experience.
- Practical innovation: Rather than relying on lab-style novelty, the company uses chef-led, process-based methods inspired by traditional chocolate making to create a product that works in real production settings.
Unique Aspects
- Chef-founded and chef-developed: Endless Food Co. was created by chefs with restaurant experience, and it explicitly frames its innovation as culinary rather than lab-driven.
- Upcycled ingredient base: THIC® uses ingredients such as brewer’s spent grain, cacao shells, and leftover oat pulp, with some products powered by up to 40% upcycled ingredients.
- Measured environmental benefit: The company states that early analysis shows THIC® can reduce greenhouse gas emissions by up to 84% versus conventional dark chocolate.
- Commercial traction and distribution: Known news indicates a 2026 distribution partnership with Dagrofa Foodservice for THIC®, adding a named route-to-market relationship in Denmark.
- Award recognition: The team page highlights wins including the Danish Food Startup of the Year 2025, the 7-Eleven Responsible Product Award 2025, and the Den Skarpe Kniv innovation award 2026.